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Hello, I'm Alison!

UX Designer, Researcher, and Digital Strategist in Atlanta, Georgia

 

With a background in industrial design and interactive technology, I specialize in creating customer-centric experiences that bridge the digital and physical worlds.

 

Specialties

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UX Design

Creating digital experiences that address business goals, technology capabilities, and user needs.

  • Information architecture

  • Content strategy

  • User and task flows

  • Wireframes and prototypes

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Design Research

Qualitative and quantitative research experience across all phases of design.

  • Usability testing

  • Contextual inquiry

  • Concept validation

  • A/B testing

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Digital Strategy

Defining requirements and formulating a strategic approach to address business challenges in the digital sphere.

  • Journey mapping

  • Comparative/competitive analysis

  • Service blueprints

  • Strategic roadmaps

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Design Workshops

Curated workshops based on design thinking principles.

  • Lessons and activities for research, ideation, prototyping, and testing

  • Certified Design Sprint Master